Inside Unilever: The Evolving Transnational Connpany

These days, Unilever is often described as one of the foremost transnational companies. Yet our organization of diverse operations around the world is not the outcome of a conscious effort to become what is now known among academics as a transnational. When Unilever was founded in 1930 as a Dutch-British company, it produced soap, processed foods, and a wide array of other consumer goods in many countries. Ever since then, the company has evolved mainly through a Darwinian system of retaining what was useful and rejecting what no longer worked-in other words, through actual practice as a business responding to be marketplace.