Customer SAS Institute GmbH
Amount of participants 300
Tasks
- Development and realization of comment-information
programs (initiation of publications in which companies, top-managers,
SAS experts are mentioned)
- Formation targeted media database, compiling a list
of journalists for invitation to the event, personal invitations face
to face contact
- Copywriting (news releases, post material)
- Involving information funders to the process
- Organization of personal interview during the Forum
- Organization of press conferences according to the
Forum
Date of realization 9 of November 2010
2. The ceremony of the groundbreaking
of the main Olympic Village in Sochi
Customer LtD Glavstroj
Amount of participants: 400
Tasks:
The whole complex of organization
services
- Development of the creative concept
- Involving in the project the representatives of the main federal MSM (implementation of media
tours according to the event accommodation, food, transfer, entertaining
programs etc.)
- involving the regional MSM in the event
- Copywriting (news releases, post material)
- Organization of interview with chief executives of
the company and the city
- Preparation of media-pockets, souvenirs
- Implementation of story-photos and video takings,
production of materials for video-presentations
- Monitoring of publications.
Date of realization: 23 March 2011
3. Media tour
Customer: LtD E. ON Russia
Amount of participants: 50
Tasks:
The whole complex of organization
services:
- Involving into the event the representatives of the regional
MSM of the field direction (the sphere of power economy)
- Scheduling of working programs
- accommodation, food, transfer of participants
- Implementation realization of the cultural and entertaining
program for the participants of the event.
Date of realization: 07-09 December 2011
4. The beneficent New Year`s event
Customer: LtD «М2М Private Bank»
Amount of participants: 300
Tasks:
The whole complex of organization
services:
- Copywriting (of news releases, post material)
- Address dispatch according to the MSM`s base Integrum Media
- Invitation of media representatives to take part
in the event
- Providing with publication issue about the event.
Date of realization: 17 December 2011
5. Consulting services in PR
Customer: LtD «ТНК-BP» TNK-VR
Amount of participants: 150
Tasks:
- Organization of a serious research of the assessment of the effectiveness of
Department of Public Relations (incl. PR|media-services)
of the company with usage of method of questioning and interviewing
of the core audience;
- Preparation and coordination with the Customer the
list of chief media representatives for participation in the research
- Determination the of job satisfaction of the Department
by federal and regional media representatives
- Conduct of depth interviews of foreign mass media
representatives
- Development of recommendations for the improvement
of the efficiency of the Company`s Department
Date of realization: 12-29 Decembers 2011
6. Press breakfast
Customer: LtD «М2М Private Bank»
Amount of participants: 30
Tasks
The whole complex of services
in the press breakfast implementation:
- Involving to the partnership the chief MSM of the
field direction (banking sphere)
- Scheduling of press breakfast
- Implementation of the catering
- Development and producing of printing products and souvenirs (incl. media folders).
Date of realization: 24 January 2012
7. Services in PR-support
Customer: «Gazprom-2014»
The start of the project will
be in the middle of 2012
Tasks:
- Press coverage of some events, which are connected
with the start into use of construction of facilities
- Implementation of media-events for object`s presentation,
as well as the support of the positive image of the company
- Copywriting (news releases, interview, news) and marketing in MSM
- Organization of the participation of top-managers
of the company in telecasting and broadcast transmission
- Allocation of daily monitoring and research reports.